From chronological to algorithmic
We've been reading online content in vertical newsfeeds for years . Content was overseas data chronologically sequenced based on date and time. Later, Facebook introduced its newsfeed with a new algorithm, filtering content based on factors like interests and relationships. Since then, we've seen the enormous influence of this algorithm on the web. Instagram switched to a new algorithm in 2016, and Twitter launched "while you were away." And since Snapchat introduced the Stories format, we've seen its significant impact on mobile, making the newsfeed a thing of the past.
Get rid of the old-fashioned news feed
The newsfeed was designed for desktop users, providing a convenient way to share textual content. But who still uses a desktop to share moments with friends these days? Mobile is becoming increasingly dominant, and that spells the end for the newsfeed. The once-popular Facebook, for example, is seeing a massive decline in user-generated content . In contrast, Snapchat generates over 10 billion videos daily, and over 150 million Instagram users create and share stories daily.
In contrast, Snapchat generates more than 10 billion videos every day and over 150 million Instagram users create and share stories every day.
It seems we're no longer finding sharing via a feed as appealing. And that's not surprising, is it? With a newsfeed, content is surrounded by a lot of empty space. You always have to scroll to find something that interests you, and sometimes even click on something before you get to what you want to see. That takes a lot of work... And don't you also find it difficult to describe certain moments or feelings in words?
The camera becomes the new keyboard
Just as the blinking cursor was our starting point for creating content on desktops, the camera is becoming the starting point for sharing content on mobile. Photos and videos allow us to share fun and fleeting moments of our lives with our friends without having to sum them up in a sentence.